About Bronto

Who We Are

Bronto Software, a NetSuite company (NYSE: N), provides a cloud-based commerce marketing automation platform to mid-market and enterprise organizations worldwide. Bronto is the number one ranked email marketing provider to the Internet Retailer Top 1000, with a client roster of leading brands, including Lucky Brand, Vivienne Westwood, Björn Borg, Theory and Vince Camuto.

At a Glance

An advanced marketing automation engine and solutions for browse recovery, recommendations, shopping cart abandonment, and powerful ecommerce integrations, Bronto helps commerce marketers grow revenue through targeted email, mobile and social marketing.

  • Commerce Marketing Integration
  • Over 1400 Brands
  • Founded in 2002
  • Wholly-Owned Subsidiary of NetSuite

Award-Winning Bronto

Bronto is a frequent recipient of awards and recognition for business growth and leadership, innovative marketing technology and outstanding customer service. Recent recognition includes:

Eight-time winner of the Stevie Award for Best Customer Service Department.

CODiE Finalist for Best Marketing Software and Best Marketing Automation Solution twice.

Six-time Inc. Magazine’s Top 5000 Fastest Growing Companies.

Values. Vision. People.

Three simple words that capture the heart and soul of Bronto.

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Why the Name Bronto?

Co-founder Joe Colopy didn’t want a tech-sounding name, and he always liked dinosaurs as a kid. More importantly, he needed a name that lent itself to the kind of visual mascot that would really stand out at trade shows. Turns out inflatable green dinosaurs get noticed.

Take a walk through Bronto’s collection of #ThrowbackThursday moments.

  1. 2002

    Bronto is incorporated. Founders briefly work out of CEO Joe Colopy’s Durham home. A local PR agency signs as Bronto’s first client.

  2. 2003

    Large, inflatable dinosaur joins the company. Here it heads out for a night on the town in a converted bus.

  3. 2004

    With seven employees and 140 clients, Bronto becomes the first tenant to move into the newly renovated American Tobacco Campus in Durham.

  4. 2005

    Named one of the “Best Places to Work 2005” by the Triangle Business Journal. We go on to win the award four more times.

  5. 2006

    Employees hold the first organized volunteer activity. Bronto soon partners with Habitat for Humanity and Urban Ministries of Durham.

  6. 2007

    Bronto inaugurates a tradition of organized games to help blow off steam. The beheaded Bronto is the first clue in the DaVinci Coder game.

  7. 2008

    Does the potential client have a shopping cart? Bronto shifts direction, focusing on commerce companies as email becomes a critical marketing tool for retailers.

  8. 2009

    Wins first of eight Stevie Awards for Best Customer Service Department for an information technology company. Also named to the Inc. 5000 list.

  9. 2010

    Organized games like Assassin help Brontos blow off steam.

  10. 2011

    Hires employee No. 100. As Bronto acquires more space on the ATC campus, it remains committed to green renovation. Recycled blue jeans are used in the insulation.

  11. 2012

    Opens London office as part of high growth strategy that includes penetrating the European market.

  12. 2013

    Named to Inc. 5000 List for fifth consecutive year. The company’s growth hasn’t shuttered its silly side. Bronto hosts annual Halloween costume contests and birthday parties that feature Field Day games like executives taking their turn in the dunking booth.

  13. 2014

    Named #1 Email Marketing Provider to the Internet Retailer Top 1000.

  14. 2015

    California-based ERP cloud innovator NetSuite acquires Bronto.

  15. 2016

    Named #1 Email Marketing Provider to the Internet Retailer Top 1000 for the third year in a row.


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888.276.6861 +44 203 640 2040 1300 546 112

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