Mobile Marketing Blog

Featured

Are You Mobile Ready? Ways to Promote and Build Your Mobile Presence
Make Mobile Merry: Planning Your Holiday Mobile Strategy
Mobile Device
5 Quick Ways to Optimize Webforms for Mobile
Mobile Device
5 Quick Ways to Optimize Webforms for Mobile
Kellie Boggs
April 10, 2012
Mobile Marketing

Don't lose valuable subscribers. Optimize your signup forms for mobile devices to assure that you will capture their subscription.

Mobile Phone QR Code
Leveraging QR Codes In-Store
Jim Davidson
April 5, 2012
Mobile Marketing, Optimization

Tips to successfully using QR codes in store to help drive online traffic while engaging customers and prospects.

Receipt
e-Receipts: What's Not in Your Wallet?
Jim Davidson
February 14, 2012
Email Marketing Best Practices, Mobile Marketing, Optimization

Having the option to receive a receipt via email is becoming more common. Marketers are starting to understand the value of carrying the in-store experience to the customer’s inbox. Let’s look at the risks, benefits, and best practices for e-receipts.

Be Mine
Be My Valentine: The Marketer's Quest for Subscriber Love & Affection
Jim Davidson
February 7, 2012
Email Marketing Best Practices, Mobile Marketing, Optimization, Social Media Marketing

Show some love to your customers. Using Valentine’s Day candy, we illustrate the customer lifecycle and include reminders for best practices throughout this very romantic, sometimes rocky, relationship.

Tablet PC
Targeting the Tablet Customer
Jim Davidson
January 24, 2012
Email Marketing Best Practices, Mobile Marketing, Optimization

Tablet buyers spend more than those on smartphones and desktops, how you can better target/market to these buyers to increase revenue.

QR Code Flow
Point, Shoot, Signup… Grow your list with QR Codes
Steven DuBois
December 21, 2011
Mobile Marketing

QR Codes are a valuable resource to use for growing your email marketing list.

Mobile Holiday
7 Last Minute Mobile Marketing Tips For The Holidays
Kane Russell
December 6, 2011
Mobile Marketing

'Tis a mobile marketing holiday season! 7 last minute tips for mobile marketers.

Mobile Phone QR Code
7 Best Practices for QR Code Success
Anna Pfeiffer
November 23, 2011
Mobile Marketing

How to plan for your next QR code launch with 7 helpful tips.

QR Code
What's Black, White and Read All Over? QR Code Marketing 101
Anna Pfeiffer
October 17, 2011
Mobile Marketing

What are QR codes and how can marketers use them effectively to drive traffic and conversions.

Mobile Marketing SMS
Mobile Marketing Best Practices: Go Beyond the Campaign
Kane Russell
October 10, 2011
Mobile Marketing

The definition of "mobile marketing campaign," like many business terms, doubles as both obvious and unclear. Waterfall Mobile's Director of Marketing, Kane Russell, outlines some mobile marketing best practices to help marketers go beyond the campaign.