The short answer is, “It depends.” When I provide clients with this answer, I pause, count to 3 in my head, and wait for their reply. It usually goes something like this: “Yeah, but…I mean…what are the averages?”
DJ Waldow of Bronto and George Bilbrey of Return Path team up to address the issues affecting deliverability. Focusing on the 5 factors that make up your sender reputation, George discusses how most email gets blocked.
Don't miss a single post! Receive Email, Mobile, and Social strategy insights from the Bronto Blog by subscribing now!
Get new Bronto blog posts by email
About the Bronto Blog
Bronto Software provides solutions for retailers and other commerce-focused companies to drive revenue through targeted email and cross-channel marketing. At Bronto we want to empower retailer and commerce marketers by providing new ideas, tactics and industry trends to help drive revenue. Please read our blog, comment and participate. We want to hear from you!
Email: Blog AT Bronto DOT com with any other comments or inquiries.