Submitted by Kristen Gregory on July 7, 2011
Bronto's Kristen Gregory outlines a great plan to leverage your Facebook page and customer interaction through email. Read how you can promote everything from an upcoming Facebook chat via the email, social links & "Likes" and timing considerations.
Submitted by Kristen Gregory on May 26, 2011
Now more than ever, marketers have to step up their game when it comes to email relevancy. With many factors working against getting in the inbox, it's up to you the marketer to engage your subscribers at every stage of the relationship. Bronto Director of Strategic Services, Kristen Gregory, lays out a plan of how you can embrace lifecycle marketing to keep your subscribers wanting more.
Submitted by Kristen Gregory on August 30, 2010
Are you relying on images in your email to convey messages? You might want to think twice about this tactic, as Kristen Gregory outlines the reasons why images can hurt your email campaigns.
Submitted by Kristen Gregory on August 2, 2010
Bronto Software's Email Marketing Strategist Kristen Gregory offers top-notch tips to best market your new Web site or Web site relaunch, including offering incentives and interactive elements to encourage engagement and more.
Submitted by Kristen Gregory on July 22, 2010
Bronto Software's Email Marketing Strategy team discusses segmentation and targeted messaging based on past purchase history.
Submitted by Kristen Gregory on July 6, 2010
Bronto Email Marketing Strategist, Kristen Gregory, lays out 9 great tips for testing success. These tips are both easy to implement and maintain and are instrumental in building and maintaining your email marketing program.
Submitted by Kristen Gregory on June 24, 2010
Bronto Software's Email Marketing Strategist Kristen Gregory examines a recent email from Uncommon Goods, highlighting the value of leveraging customer reviews, ratings and testimonials.
Submitted by Kristen Gregory on June 7, 2010
Bronto Software's Email Marketing Strategist Kristen Gregory offers ideas to get more people to care about your products and boost revenue, through being informative and helpful. Informational content can help you sell!
Submitted by Kristen Gregory on May 17, 2010
Bronto Software's Email Marketing Strategist Kristen Gregory discusses how you can take advantage of the post-purchase period to create a positive customers experience that will lead to loyalty.
Submitted by Kristen Gregory on May 10, 2010
Kristen Gregory, Email Marketing Strategist at Bronto Software, shares her recommendations for successful gathering product reviews and, subsequently, boost sales.
