Mobile Marketing

Are You Mobile Ready? Ways to Promote and Build Your Mobile Presence
Anna Pfeiffer    August 14, 2012
Mobile Marketing

With the ever-growing presence of mobile, marketers have to prepare to take advantage of this channel. Read tips on how you can build and grow your mobile presence to help drive revenue.

Make Mobile Merry: Planning Your Holiday Mobile Strategy
Jim Davidson    June 21, 2012
Mobile Marketing

Now is the time to start planning your mobile strategy for the holiday season. Jim Davidson outlines the three key areas of mobile marketing to utilize during this busy season.

Mobile Device
5 Quick Ways to Optimize Webforms for Mobile
Kellie Boggs    April 10, 2012
Mobile Marketing

Don't lose valuable subscribers. Optimize your signup forms for mobile devices to assure that you will capture their subscription.

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Mobile Phone QR Code
Leveraging QR Codes In-Store
Jim Davidson    April 5, 2012
Mobile Marketing, Optimization

Tips to successfully using QR codes in store to help drive online traffic while engaging customers and prospects.

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Mobile Holiday
7 Last Minute Mobile Marketing Tips For The Holidays
Kane Russell    December 6, 2011
Mobile Marketing

'Tis a mobile marketing holiday season! 7 last minute tips for mobile marketers.

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Mobile Phone QR Code
7 Best Practices for QR Code Success
Anna Pfeiffer    November 23, 2011
Mobile Marketing

How to plan for your next QR code launch with 7 helpful tips.

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QR Code
What's Black, White and Read All Over? QR Code Marketing 101
Anna Pfeiffer    October 17, 2011
Mobile Marketing

What are QR codes and how can marketers use them effectively to drive traffic and conversions.

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Mobile Marketing SMS
Mobile Marketing Best Practices: Go Beyond the Campaign
Kane Russell    October 10, 2011
Mobile Marketing

The definition of "mobile marketing campaign," like many business terms, doubles as both obvious and unclear. Waterfall Mobile's Director of Marketing, Kane Russell, outlines some mobile marketing best practices to help marketers go beyond the campaign.

Grow Your Mobile List
16 Ways to Grow Your Mobile Subscriber List
Kane Russell    October 4, 2011
Mobile Marketing

Acquiring mobile subscribers is vital for the success of any mobile initiative. Read top 16 ways to grow your mobile list.

Mobile Graph
Mobile Messaging: How To Avoid The Novelty of the New
Kane Russell    September 19, 2011
Mobile Marketing

With the rising importance of mobile as an additional engagement tool for today's marketers, creating an effective mobile strategy has become critically important. Kane Russell, Director of Marketing at Waterfall Mobile, explains how to avoid the pitfalls of "being blinded by the novelty of new."

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