At Bronto we believe in always trying to make our product better. One of the ways that we attempt to do this is by creating partnerships with companies and products that we can integrate with.  Here are some short descriptions of a few of the companies that we have active integrations with.

Omniture

Omniture's primary product, SiteCatalyst, helps clients measure Web site traffic, visitor activity, advertising effectiveness, and e-commerce transactions. Using our integration you can track the paths of the traffic and see conversions generated by your email in the Omniture interface. You will also be able to create targeted lists from your Omniture data to use in your marketing Initiatives.  It is important to remember that you must have an Omniture Genesis account to implement this integration.

Baynote

Baynote delivers the industry-leading recommendation engine for products and content websites, intranets, and portals. This allows you to better understand your contact's intent and context. Using this information, the integration automatically displays the best content and products in an email sent to a specific contact. This is extremely useful for including recommendations in transactional emails after a purchase has been made. You must have a Baynote account to employ this integration.

Ticket Return

TicketReturn™ delivers flexible ticketing solutions for venues of all sizes, with secure access to Box Office, outlet, and online e-ticket sales. When integrated with Bronto, you will have access to many different pieces of data for all of the contacts that have purchased tickets to your event using the TicketReturn service. This allows you to send transactional emails to contacts before or after events, or segment them based on purchase or attendance history.  To use this integration you must be a client of TicketReturn.

Google Analytics

Google analytics is a cost efficient web analytics tool.  It will show you how people found your site, how they explored it, and how you can enhance their visitor experience. With this information, you can improve your website return on investment, increase conversions, and make more money on the web. With a Bronto integration you will be able to create your emails so they contain links with information that is recognized by Google Analytics.  Using these links you will be able to view how your contacts respond to your email and move through your website. You must have Google Analytics set up on your web site to properly use this integration.

Future Plans

As time goes on we will continue to look for partners that will give our clients a marketing edge.  These are just a few of the integrations that we have available now.  If you are interested in implementing any of these integrations, please contact Bronto Client Services.

Frank Chapman
Bronto Client Services