For example, let's say you want to see everyone who purchased printer cartridges three months ago and send them a targeted offer (since they're probably about to run out of ink). You can now easily do this by choosing 'Commerce' as your criteria category, then 'Ordered/Converted', then selecting Order Date. Once that is set, there's a new option in the drop down menu labeled 'Is'. Once this is selected, you can then set the time period and choose whether you want to look back days, months or years. The real power here lies in combining this with additional order criteria, letting you pinpoint your product of interest, whether it be a SKU, category, or keyword. By connecting these rules with an 'AND' statement, you now have a very powerful (yet simple) segment which can be used for a variety of targeted campaigns, depending on the products you want to promote. Like this feature? Let us know by posting a comment below.
Damian Trzebunia (Che-BOON-ya)
Product Marketing Manager Bronto Software