Your shoppers are unique, and your email marketing should be too. Personalized emails increase engagement and conversions. Create segments by using subscriber profile data, purchase information, click and visit behavior, geolocation, demographic data, and more. Automate personalized product recommendations in emails – even in transactional emails – and on your website. Send targeted recovery emails for shoppers who have abandoned their cart or website browsing.
Send the Right Message to the Right Contacts
The segment builder lets you build dynamic lists of contacts grouped together by criteria that you define, making it easy to target your subscriber list so your emails are always relevant.
“Being able to send individualized messages to customers of all of the different shoe brands we promote, as well as incorporating loyalty and other information in those emails, has really helped grow our email program and made our emails more personalized.”
Turn Browsers into Buyers
Send browse abandonment emails to remind shoppers of the products they browsed on your website to reengage them and nudge them toward purchasing.
Add personalized product recommendations to your emails and website to create automated, highly relevant communications that increase engagement and revenue.
Transactional emails can do more than just provide notifications of your order. They can extend your brand, educate and encourage your buyers to purchase something new.
